Company formation is a milestone with a date attached, which is exactly what makes it publishable.

Turn the setup into a story

Name the free zone or mainland authority, the activity on the licence, the team size at launch, the location, and what the company will sell to whom.

If you moved the business from another market, say where from and why — relocation is often the strongest part of the story.

Why editorial coverage matters

A published news article is an independent reference point. It can be cited by partners, investors, banks and search engines in a way that an advertisement or a social post cannot.

News pages are indexed by search engines and increasingly used by AI assistants when they answer questions about a company, so a factual article about your launch keeps working long after the launch week.

How to submit your story

Email hello@thenewscollective.ae with the name of your company, what it does, where it operates in the UAE, when it launched or is launching, and one or two verifiable sources such as a licence, an official announcement or a company page.

Add a high-resolution image and the credit line for it. Our newsroom publishes images only with attribution, so a photo without a named source cannot be used.

Coverage is editorial. The News Collective newsroom decides what is published and writes the article; BusinessNews.ae displays it exactly as published.

Frequently asked questions

How soon after getting the licence should we pitch?

Within the first weeks. The licence date anchors the story.