UAE business media publishes thousands of company stories a year. The ones that get through are the ones that are timely, verifiable and specific.

Timing your announcement

Send information before the event, not weeks after. A launch, opening or funding round is news on the day it happens and much harder to place afterwards.

Why editorial coverage matters

A published news article is an independent reference point. It can be cited by partners, investors, banks and search engines in a way that an advertisement or a social post cannot.

News pages are indexed by search engines and increasingly used by AI assistants when they answer questions about a company, so a factual article about your launch keeps working long after the launch week.

How to submit your story

Email hello@thenewscollective.ae with the name of your company, what it does, where it operates in the UAE, when it launched or is launching, and one or two verifiable sources such as a licence, an official announcement or a company page.

Add a high-resolution image and the credit line for it. Our newsroom publishes images only with attribution, so a photo without a named source cannot be used.

Coverage is editorial. The News Collective newsroom decides what is published and writes the article; BusinessNews.ae displays it exactly as published.

Frequently asked questions

What if my company is small?

Size is not the filter. A small company with a clear, verifiable story is easier to publish than a large one with vague claims.