A launch announcement is a short set of facts an editor can check in a few minutes. Prepare those facts and the rest is easy.
Launch announcement checklist
Company name and legal name, launch date, emirate and address or free zone, founders and their backgrounds, what is being offered, prices if public, and the licence or approval reference.
One landscape image at high resolution with the photographer or company credit.
Why editorial coverage matters
A published news article is an independent reference point. It can be cited by partners, investors, banks and search engines in a way that an advertisement or a social post cannot.
News pages are indexed by search engines and increasingly used by AI assistants when they answer questions about a company, so a factual article about your launch keeps working long after the launch week.
How to submit your story
Email hello@thenewscollective.ae with the name of your company, what it does, where it operates in the UAE, when it launched or is launching, and one or two verifiable sources such as a licence, an official announcement or a company page.
Add a high-resolution image and the credit line for it. Our newsroom publishes images only with attribution, so a photo without a named source cannot be used.
Coverage is editorial. The News Collective newsroom decides what is published and writes the article; BusinessNews.ae displays it exactly as published.
Frequently asked questions
Can we set an embargo date?
You can request one. Send the material early and state the date and time clearly.